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Journal of University of Chinese Academy of Sciences ›› 2023, Vol. 40 ›› Issue (2): 280-288.DOI: 10.7523/j.ucas.2021.0064

• Research Articles • Previous Articles    

How does IT-business alignment influence digital innovation: the moderating role of digital business intensity

XU Tian1, WEI Shaobo1, YIN Jinmei2   

  1. 1. School of Management, University of Science and Technology of China, Hefei 230026, China;
    2. College of Economic and Management, Nanjing University of Aeronautics and Astronautics, Nanjing 210016, China
  • Received:2021-01-29 Revised:2021-04-19 Online:2023-03-15

Abstract: With the rapid development of digital business, digital innovation has become a critical source for firms to gain competitive advantage. Whilst previous studies have examined the impact of IT-business alignment on firm performance, few studies have explored its impact on digital innovation. Drawing on resource-based view, our study investigates how different types of IT-business alignment (i.e. intellectual and social alignment) affect digital innovation independently and interactively and explores the moderating role of digital business intensity (DBI) further. Using 143 match-paired questionnaires collected from Chinese firms, our results show that intellectual and social alignments are positively associated with digital innovation, and their interactions generate synergistic effects to promote digital innovation. Furthermore, DBI positively and negatively moderates the relationship between intellectual alignment and digital innovation and between social alignment and digital innovation, respectively. Our study also discusses the theoretical and practical implications of the research.

Key words: intellectual alignment, social alignment, digital innovation, digital business intensity

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